Ennoble for Rhino3D “makes your life and your designs better” when working with crystals and gemstones. Originally developed for the design and engineering teams across the Swarovski business units – now six years in the making – Ennoble has been released for external beta testing. This talk will introduce Ennoble in the context of digitization of the jewelry / fashion / luxury industries, driven by tools such as Rhino3D. We’ll introduce and demo some of the basic Ennoble feature set – the connected Swarovski digital catalogs, automated placement, compiled Bill of Materials, cavity creation, automated structural creation, and optimizations for product visualization, rapid prototyping, and metal production – and show highlights from finished jewelry and fashion accessories created using Ennoble.